Fuseable is a London entity management company that competes with Diligent, Athennian and CSC. Fuseable wanted to demonstrate commercial traction and for legal and finance buyers to know its name ahead of a planned Series A, but it had no marketing team and a tight budget. PacedRevenue developed Fuseable's positioning narrative, put it in front of the right people, and amplified the founder's voice via LinkedIn Ads. These efforts put Fuseable on the same list as legal tech's best-funded names in just 8 months.
Client
London software that turns a group's corporate structure into a live model that legal, finance and the board work from.
August 2025 to nowStill working together. Revenue gates: Position and Activate
Numbers that matter.
Top 10of 3,050 legal tech products on Legaltech Hub's most-searched list for June 2026, at ninth1. Buyers compare vendors there, and Fuseable was one of the names they looked up most.
0people on Fuseable's marketing team. Harvey, Legora and Anthropic, on the same list, have raised billions between them.
1entity management product in that top ten, so Fuseable had its category to itself.
8 monthsof authority work behind it: five buyer stories, named-account campaigns and a founder publishing in his own voice.
Nick Clarkson was doing every job at Fuseable, so marketing got whatever was left.
Nick Clarkson was Fuseable's product lead, salesperson and fundraiser at once. "I'm all over the product, all in sales, talking to investors, all the operational stuff," he told us. "I can't remove myself from anything at the moment."
Marketing was the gap, and Nick said so. Asked where the website's visitors came from, he wrote: "honestly, this is where we are really weak. I have no real idea." Fuseable's marketing was, in his words, "the odd post, linkedin outreach and network".
Eight months of authority work put Fuseable on the same list as Harvey.
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4 screenshots
Legaltech Hub on LinkedIn, June 2026
The storyThe campaignsThe voiceThe ranking
First, a story for every person who signs off.
Entity software is bought by a committee: the CFO, general counsel, treasurer, tax director and M&A director. We wrote a story for each of those five roles and built landing pages for general counsel and for finance.
Five roles, five stories
A page for general counsel
A page for finance
Then we put the story in front of the right companies.
From September 2025, LinkedIn campaigns ran to named lists of the companies Fuseable wanted to win, pointing at the new pages. "The landing page is the best copy we have," Nick told us. "It's really hitting home."
Named company lists
The new pages behind every ad
The founder's verdict on the copy
Then we gave Nick his own voice.
From October 2025 we edited Nick's posts. In January we cut clips from an interview with him, and from March we wrote weekly posts for him to publish. "I was holding off for so long because I didn't know what my voice is," Nick said. "I now know what my voice is and you've helped me find that way."
Editing from October
Clips from his interview in January
Weekly posts from March
By June, legal buyers were searching for Fuseable.
In June 2026, Fuseable was the ninth most-searched product in Legaltech Hub's directory of 3,050, and the only entity management product in a top ten with Legora, Anthropic's Claude for Legal, Harvey and Clio's Vincent. Nick shared it the day it was published.
Ninth of 3,050
The only entity management product
Beside Harvey and Anthropic
The odd post became a top-ten ranking.
What changes
Before
After
Message
✕"Our heads are spinning around."
✓One story for each of the five roles that buy.
The founder
✕"I didn't know what my voice is."
✓Weekly posts in Nick's own voice.
Being found
✕"The odd post, linkedin outreach and network."
✓Ninth most-searched of 3,050 legal tech products.
I was holding off for so long because I didn't know what my voice is. I now know what my voice is and you've helped me find that way.
How did Fuseable get ranked beside Harvey and Anthropic?
PacedRevenue's authority work made Fuseable a name legal buyers look up. Over eight months, PacedRevenue wrote a story for each of the five roles that buy entity software, ran LinkedIn campaigns to named companies and helped Nick Clarkson publish weekly in his own voice. In June 2026, Fuseable was ninth of 3,050 on Legaltech Hub's most-searched list.
What does PacedRevenue's authority work involve?
PacedRevenue's authority work makes a company known to its buyers before the first sales call. For Fuseable, that meant a story for each of the five roles that buy entity software, landing pages for general counsel and finance, LinkedIn campaigns to named companies, and a founder publishing every week in his own voice. Authority & Visibility covers the full service.
Is Fuseable still a PacedRevenue client?
Yes. Fuseable has worked with PacedRevenue since August 2025. Since July 2026, PacedRevenue has also promoted posts from Nick Clarkson and two of his colleagues and built comparison and advisory landing pages that turn Fuseable's new visibility into sales pipeline.
How long does authority work take to pay off?
Fuseable's ranking came after eight months. Authority compounds: a story for each buyer, campaigns that repeat it to the right companies and a founder publishing every week build on each other. For clients who also need meetings this quarter, PacedRevenue runs it alongside B2B lead generation.